Top Video Production Blog Posts

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Level Up Your Shoot: A Guide to Renting the Right Video Production Grip Equipment 🛠️

Filmmaking requires precision in every frame; behind this artful creation lies an unsung hero: the grip department. These problem solvers rig cameras, build support systems, and shape light to bring director visions to life. Camera capture the image while lighting department creates mood; video production grips rental allows filmmakers to rent exactly the equipment required for their particular productions rather… Read More

DOT MOTIONS DMCC United Arab Emirates

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Lifestyle Videos: Exploring North Carolina Through Your Move

Location Scouting

Lifestyle videos are becoming a popular way to share new beginnings. They allow people to capture fresh experiences while giving others a real look into daily life. As a matter of fact, many movers now use video storytelling to highlight the transition from one home to another. The clips not only show the move itself but also introduce the personality… Read More

Amy Baker New York, NY

Turn Every Common Customer Question Into Content That Builds Trust and Saves Time

Writing

Image via Pexels You're running a small business, not a call center. So why are you answering the same handful of questions day after day? It’s not a workflow issue, it’s a publishing problem. Every unanswered question is a drain, not just on your team’s time but on your customer’s patience. And guess what? Most customers would rather find the… Read More

Marissa Perez Charlotte, NC

The Sweet Taste of Success: 7 Ingredients for Unforgettable Video Production

AI Everything

Imagine, for a moment, the difference between a last-minute, store-bought cake and a custom-designed wedding cake from a renowned patisserie. One is a functional dessert; the other is a memorable centerpiece, a work of art that tastes as incredible as it looks. Video production is no different. In a world saturated with content, simply "making a video" is like grabbing… Read More

Colorado Video Productions Fort Collins, CO

Unlocking the Magic: 10 AI Superpowers to Transform Your Corporate Videos

AI Everything

The world of video production is undergoing a seismic shift, a renaissance powered by the magic of Artificial Intelligence. What was once the exclusive domain of Hollywood studios with blockbuster budgets is now accessible to businesses of all sizes. Think of AI as the ultimate toolkit for video creation, a set of superpowers that can elevate your corporate videos from… Read More

Colorado Video Productions Fort Collins, CO

5 Ways to Create Engaging Video Content for US Poker Fans

Video Production

Creating video content for US poker fans isn't rocket science, but it's not exactly easy either. You've got this incredible community of players who live and breathe the game - from weekend warriors grinding $1/$2 at their local casino to folks dreaming of making it to the WSOP main event. The thing is, poker fans are pretty discerning. They can… Read More

Courtney Haynes United Kingdom

FREE Mediorite video production training course – apply by 26 September 2025

Filmmaking

Aged 18-25? SHIFT your career prospects and get into TV and film careers with Mediorite's FREE video production training in East London. If you've got a practical interest in filmmaking, Mediorite are an award-winning social enterprise and London video production company who are here to support you into a creative career. SHIFT graduates have gone on to work with… Read More

Mediorite Video Production London

The Hidden Architecture of Storytelling: Why Sound Design Shapes What We Feel

Audio

Image by: Pexels Storytelling isn’t confined to what you see on screen. Long before the eye processes a shot, the ear shapes how that moment feels. Professional sound design works as the invisible hand guiding our emotions, pulling us deeper into the story world. Done well, it can make you forget you’re watching a film at all. Done poorly, it… Read More

Marissa Perez Charlotte, NC

What to know before doing a TFP shoot?

Photography

In the vibrant realm of creative collaboration, TFP (Trade for Portfolio) shoots stand as pillars of opportunity, offering a platform for photographers to enhance their portfolios and forge meaningful connections within the industry. As a photographer, doing a TFP shoot allows you to refine your craft, expand your network, and build a case study for paid gigs. However, what to… Read More

Slevin Studio Ogden, UT

Contingency Planning: The 10% That Saves Your Video Project

Production Company

Picture this: You're three hours into your perfect outdoor shoot when dark clouds roll in. Your lead actor starts sneezing. And that essential camera lens just made a suspicious clicking sound. When it comes to video production, Murphy’s Law is just the way of life and not just a saying. Because of this, here's the secret that separates stressed-out filmmakers… Read More

Slevin Studio Ogden, UT

Lights, Camera, San Diego

Video Production

By Patty Mooney When most people think of San Diego, they picture sunny beaches, surfers riding the waves, or perhaps the zoo’s famous pandas. But behind the postcard-perfect images lies another thriving scene: video production. For more than four decades, I’ve had the privilege of living and working in this dynamic city, producing everything from corporate training videos and documentaries… Read More

Patty Mooney San Diego, CA

How to Find Your Brand’s Voice in Your Video Content

Video Marketing

Ever faced that moment where you're staring at the camera, ready to hit record, and you have that deer-in-the-headlights moment trying to figure out what to actually say? You’re not alone. Many brands struggle with finding a consistent, authentic voice that connects with their audience. At Slevin Studio, we know that your brand voice is more than just words—it’s the personality… Read More

Slevin Studio Ogden, UT

Video Production and Editing Costs Per Finished Minute: A Comprehensive Breakdown

Video Production

In today’s digital landscape, video content is a pivotal tool for businesses aiming to engage audiences, enhance brand visibility, and convey messages effectively. Whether you’re a startup, an established enterprise, or an individual content creator, understanding the costs associated with video production and editing is crucial for budgeting and planning. This guide delves into the various factors influencing video production costs, providing… Read More

DOT MOTIONS DMCC United Arab Emirates

Pros and Cons of New Technologies in Video Production & Marketing

Video Production

Experience Shaped by Changing Technology My name is Daniel Travers, and I own Redideo Studio, a video production company in San Diego. For approximately two decades, I have produced video content for a wide range of businesses, from small local shops needing simple social clips to national brands like iHeartMedia, Disney, and Lexus that required polished campaigns. These projects have… Read More

Redideo Studio – Creative Agency S San Diego, CA

Video Editing Services: Techniques for More Effective Marketing Campaigns

Video Editing

Video Editing Services: Techniques for More Effective Marketing Campaigns In today's fast-paced digital world, video is the cornerstone of effective marketing. Businesses compete for attention in a crowded video landscape, making professional video editing a crucial component. By refining visuals, enhancing storytelling, and ensuring a polished final product, these services help brands create high-quality video content that captivates viewers, increases… Read More

Richard Star Sacramento, CA

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5 Signs Your Business Needs Professional Video (Not DIY)

Corporate Video

Let’s be real, video is no longer optional for businesses. It’s how people discover you, trust you, and decide to buy from you. It’s fast, emotional, and—when done right—crazy effective. And sure, your phone shoots in 4K now. You’ve got a tripod somewhere. Maybe you’ve even dabbled in iMovie and learned how to use CapCut. So why not just film… Read More

Slevin Studio Ogden, UT

Historic Locations for Cinematic Shoots in San Antonio

Shoot Location

San Antonio is a dream for filmmakers. With its preserved architecture, dramatic lighting, and timeless textures, this Texas city lends itself to a cinematic edge. Whether you're filming a historical drama, a modern short, or a documentary, the city’s historic sites offer built-in atmosphere. These real-world sets save money on production while adding layers of meaning to each shot. That’s… Read More

Amy Baker New York, NY

Leveling the Playing Field: How AI is Enhancing Video Production for SMBs

AI Everything

Video has become an undeniable force in the digital marketing landscape. Engaging and informative video content can significantly boost brand awareness, drive traffic, and ultimately increase conversions. However, for small to medium-sized businesses (SMBs), the cost and complexity traditionally associated with high-quality video production have often presented a significant barrier to entry, leaving them at a disadvantage compared to larger… Read More

Visual Production Partners New York, NY

7 Video Marketing Mistakes You Can Fix Today

Video Marketing

Have you ever worked hard on a video that nobody watched? That's frustrating! Making good videos isn't just about recording and hoping people will watch. There are common mistakes that can cause your videos to fail. Mistake 1: Boring Beginnings People decide whether to watch your video in the first few seconds. If your beginning is slow or boring, they'll… Read More

Slevin Studio Ogden, UT

Mastering the Film Production Tech Scout

Video Production

Few pre‑production tasks carry as much weight as the film production tech scout. It has the power to make or break a production’s budget, schedule, and even the project itself. This stage is where your crew, top department heads and key stakeholders, dive into the “how” of filming: camera setups, lighting, sound, logistics, safety, power, and more. While location scouting… Read More

Movie Mogul Productions Denver, CO

Why You Need a Fixer on Your Next Shoot

Producing

No matter how experienced your production team is, shooting in an unfamiliar location comes with hidden challenges... from complex permitting to unpredictable logistics. That’s where a Fixer comes in. Acting as your on-the-ground problem-solver, a Fixer streamlines every aspect of production so you can focus on the creative. You may have heard fixers referred to as Production Coordinators or Local… Read More

Movie Mogul Productions Denver, CO

Capturing Dubai’s Neon Nights: How to Shoot Dynamic Urban Scenes After Dark

Lighting

Dubai after sunset transforms into a world of color, movement, and light. Skyscrapers glow, water reflects neon patterns, and streets fill with life. This is where creativity thrives for photographers and videographers who want to shoot dynamic urban scenes after dark. By focusing on angles, settings, and composition, you can create visuals that stand out. So, work with video production… Read More

Amy Baker New York, NY

How TV and Video are Enhancing Storytelling in Digital Age?

Video Production

Storytelling is a timeless craft that transcends cultures and eras. It is the art of weaving words and images to create narratives that captivate, educate, and inspire. At its core, storytelling is about sharing experiences and conveying meaning, making it an essential aspect of human communication and creativity. The world of storytelling has undergone a significant transformation over the past… Read More

Donna Maurer New York, NY

Unlocking the Power of 360 Video in Marketing

Video Marketing

In today’s fast-evolving digital landscape, businesses are continually on the lookout for innovative ways to capture consumer attention. One of the most exciting developments in recent years is the emergence of 360 video technology. This friendly guide explores what 360 video is and how it can be harnessed to create truly engaging marketing campaigns. What is 360 Video? 360 video… Read More

Redideo Studio – Creative Agency S San Diego, CA

Framing Style: The Role of Photography in Fashion Identity

Photography

Fashion has always been more than just clothing—it's a visual language, a cultural mirror, and a tool for self-expression. In a world dominated by visuals, photography has become the primary medium through which fashion is communicated, shaped, and understood. Whether it’s a high-fashion editorial in a glossy magazine, a raw street style snapshot, or a digital campaign on social media,… Read More

Adam Williams New York, NY

How VHS-Style Filming Makes Modern Documentary Work Feel More Intimate

Video Editing

There’s something unique about VHS tapes that makes them hit so close to home. The colors wobble, the background audio breathes too loudly. Someone stood too close to the subject; someone forgot to zoom out. In fewer words: it’s domestic. VHS-style filming begins with this same principle: record first, evaluate later, and if the focus was soft, that’s where the… Read More

Amy Baker New York, NY

How to Use AI to Improve Your Digital Marketing Campaigns

AI Everything

Algorithms have become the gatekeepers of engagement and AI is no longer just the future of digital marketing. Both are here and now. Whether you’re looking to predict customer behavior, create hyper-personalized content, or automate tasks that used to eat up your team’s precious hours, AI is the ultimate co-pilot for your campaigns. But let’s be honest: the idea of… Read More

Breadnbeyond Apopka, FL

Reaching Global Audiences Through Multilingual Video: What Today’s Brands Need to Know

Videography

Image: Pexels Okay, so you want to reach folks all over the world with your videos. Sounds simple enough, right? Just translate and go. Well, not quite. It turns out there’s a lot more to it if you want people to actually watch and care. Video is king these days, but when your audience is spread across countries and languages,… Read More

Marissa Perez Charlotte, NC

Souk Snapshots: Life in the Market

Photography

In a city known for its futuristic skyline and luxury malls, the souks of Dubai offer a very different kind of charm—one steeped in history, culture, and everyday life. Tucked within the bustling heart of Old Dubai, these traditional markets are a treasure trove for photographers seeking to capture the soul of the city. A Contrast to the Modern Dubai… Read More

Adam Williams New York, NY

Has it been a while since we last spoke?

Voiceover

Did you get the pun? I thought it was very punny! Because I'm a very punny guy! Because I'm a dad, and that's just what "dad's" do. Right? And because I'm socially awkward and honestly don't know what to say to people I don't know well or have never met in person or online. Bonus points if you have a… Read More

David Gilbert Voice Over Ltd. Toronto

How to Use Video to Market Your Moving Business Creatively

Video Marketing

Videos hold attention. This isn’t a breakthrough – it’s just true. They speak to the tired brain with movement, voice, and pacing. You watch the clip, you follow, and suddenly you understand something you hadn’t before. That’s why using video to market your moving business isn’t a gimmick. It’s clarity, delivered on screen. The Roots If you’ve ever sat through… Read More

Amy Baker New York, NY

Editorial Edge: Fashion Photography That Speaks

Photography

Fashion photography is more than fabric and poses—it's a visual language. At its core, it reflects culture, identity, and emotion. When paired with purpose, photography becomes a powerful agent of change. “Editorial Edge” explores how fashion imagery doesn’t just sell style—it tells stories, challenges norms, and speaks for those often overlooked. In this post, we’ll dive into the expressive potential… Read More

Adam Williams New York, NY

Convincing Fire Reflections

Cinematography

Creating Convincing Fire Reflections with Minimal Setup Filmmaking often demands creativity and resourcefulness, especially when faced with the challenge of replicating complex visuals with limited resources. In this breakdown, I’ll share how a simple yet effective lighting setup allowed me to create realistic fire reflections in a subject’s eyes, even without an actual fire. The Scene and Challenge The shot… Read More

Hugo Will Los Angeles, CA

Turn Customer Success Stories Into a Visual Asset That Sells for You

Cinematography

You’ve got happy customers. The kind that tell their friends, send thank-you emails, and make your team feel like superheroes. But those stories? They sit in silence. Untapped. Unseen. With the right tools, those wins can become visual content that moves hearts and drives clicks. Let’s turn real success into your most persuasive marketing engine. Setting the Stage People trust… Read More

Marissa Perez Charlotte, NC

How to Craft an Effective Video Marketing Strategy from Scratch

Video Marketing

Knowing how to craft an effective video marketing strategy can expand your brand visibility. Videos are a direct line to your audience’s attention, but you need to have a clear purpose and a plan to generate interest. Jumping on viral trends might bring a quick spike in views, but it’s not a sustainable video marketing strategy. You need to set… Read More

Reena Aggarwal -United States

From Sand to Set: Prepping Gear and Crew for Unforgiving Miami Environments

Photography

Miami’s natural beauty makes it a popular filming location, but its tough conditions can quickly disrupt any shoot. The intense sun, high humidity, and ever-present sand create real challenges. When you are prepping gear and crew for unforgiving Miami environments, you must be ready for more than just the camera work. In this article, you’ll learn practical tips to protect… Read More

Amy Baker New York, NY

Why “Going Viral” Is Not a Business Strategy: 5 Smarter Ways to Focus on Instead

Video Marketing

Every brand dreams of going viral in the best way possible. One video, millions of views, endless shares, and overnight success sounds impressive, right? Is that what you wish, too? The truth is that virality is unpredictable. And when something is unpredictable, it can't be the foundation of a real business strategy. Your video might explode today, but if your… Read More

Breadnbeyond Apopka, FL

How to Find the Perfect Video Production Agency for Your Brand

Video Production

Are most video agencies just overpriced hype machines? You’ve seen the flashy showreels, the over-the-top promises, and the endless buzzwords like cinematic storytelling and high-converting videos. But here’s the truth: just because an agency can make a sleek-looking video doesn’t mean they can make a video that works for your brand. A video that actually boosts engagement, drives sales, or… Read More

Breadnbeyond Apopka, FL

The Perfect Video Type for Every Stage of Your Sales Funnel

Corporate Video

Not all videos are created equal, especially when it comes to guiding potential customers through your sales funnel. Imagine this: A potential customer stumbles upon your brand for the first time. Do they need an in-depth product tutorial? Nope. They need something engaging, something that sparks curiosity and draws them in. Now, fast forward; this same customer is considering a… Read More

Breadnbeyond Apopka, FL

Free film production training for young people in London starts 16th June

Video Production

If you've got a practical interest in film and video production, award-winning social enterprise Mediorite are here to support you into a creative career. SHIFT graduates have gone on to work with BBC and Netflix, so SHIFT video production training really does make a difference! Start date: Monday 16th June 2025 Application deadline: Friday 13th June 2025 Course duration:… Read More

Mediorite Video Production London

Why Real Voices Still Win: Trends in Voiceovers for Corporate Videos in 2025

Voiceover

The Rise of Corporate Video Content In the past decade, corporate video content has gone from being a nice-to-have to a must-have. From onboarding videos and explainer animations to CEO announcements and product walkthroughs, companies of all sizes are relying heavily on video to communicate their value. This boom has led to an increased demand for voiceovers—but not just any… Read More

David Gilbert Voice Over Ltd. Toronto

Why Maryland Is the East Coast’s Sleeper Hit for Cinematic Locations

Cinematography

Maryland is the East Coast’s sleeper hit for cinematic locations. This has gone unnoticed by many film professionals. The focus often remains on cities such as New York or Atlanta. Yet, Maryland quietly offers unmatched value for creative teams. With varied scenery and practical advantages, it supports diverse productions efficiently. Filmmakers now begin to take notice of this hidden strength.… Read More

Amy Baker New York, NY

How a Creative San Diego Video Company Can Boost Your Online Presence

Video Marketing

Hi, my name is Daniel Travers, and I am the visionary behind Redideo Studio. With over 20 years of professional experience in digital media and marketing, I've chosen San Diego as the focus for this article because it's where I live and have extensive experience providing video production and marketing services for businesses of all sizes. Now, with that out… Read More

Redideo Studio – Creative Agency S San Diego, CA

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Shooting in Europe: Why the Continental Shift in Video Production Costs Could Revolutionize Your Bra

Shoot Location

Shooting in Europe has become a practical solution for brands managing tight budgets and growing creative demands. Production costs in the United States continue to rise. At the same time, European locations offer strong value, experienced crews, and visual diversity. Many global companies are now prioritizing Europe over traditional filming hubs. The reasons are clear. The cost gap is wide.… Read More

Amy Baker New York, NY

Sharpening Your Edge: Simple and Effective Ways to Enhance Your Business Image and Build Credibility

Videography

Whether you’re capturing weddings, producing commercials, or shooting independent films, your visual work isn’t the only thing being judged. The image of your business—how people perceive your brand, trust your services, and talk about your professionalism—can quietly dictate your opportunities, pricing power, and longevity. In a hyper-visual industry like video and film, how you present yourself is just as important… Read More

Marissa Perez Charlotte, NC

Mastering Natural Light: Photography Tips for Stunning Shots While Traveling in New York City

Photography

New York City is a photographer’s paradise—packed with iconic landmarks, vibrant street scenes, and jaw-dropping architecture. Whether you’re visiting for the first time or you're a seasoned traveler, mastering natural light can elevate your photos to the next level. The interplay of light and shadow, especially in such a dynamic city, can create stunning and dramatic shots. In this article,… Read More

Adam Williams New York, NY

From Set to Screen: How Remote Collaboration is Reshaping Film

Filmmaking

Filmmaking has always been a collaborative endeavor. Traditionally, people with different talents have come together on location, on set, or in studio to transform pages of text and storyboard sketches into an immersive audio-visual experience. Over the last few years, technological advances have started reshaping the film industry by enabling remote collaboration. This approach allows us to take filmmaking out… Read More

Krista Walters -United States

How Washington’s Natural Beauty Can Enhance Your Video Marketing Strategy

Video Marketing

Washington State is a treasure trove of breathtaking landscapes, from towering mountains and lush forests to serene coastal views and picturesque lakes. Washington's natural beauty offers a unique advantage to businesses looking to elevate their video marketing strategy. By incorporating Washington’s stunning scenery into visual campaigns, brands can create compelling content that captivates audiences, enhances engagement, and strengthens brand identity.… Read More

Amy Baker New York, NY

TOP 8 FILMING LOCATIONS IN SAN FRANCISCO

Video Production

San Francisco, with its iconic landscapes and vibrant neighborhoods, has long been a coveted destination for filmmakers and videographers alike. From the majestic Golden Gate Bridge to the historic streets of Chinatown, the city offers a plethora of diverse backdrops for video shoots. This guide unveils some of the city’s most picturesque locations, providing you with the knowledge to capture… Read More

Vlad Lavish San Francisco, CA

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