Video Marketing Blog

Redideo Studio San Diego, CA

Hi, my name is Daniel Travers, and I am the visionary behind Redideo Studio. With over 20 years of professional experience in digital media and marketing, I've chosen San Diego as the focus for this article because it's where I live and have extensive experience providing video production and marketing services for businesses of all sizes. Now, with that out… Read More

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10 Tips for Shooting Video Content for Your Vacation Rental Business

Erich Montenegro -United States

As the global appetite for customized travel experiences grows, the vacation rental market continues to move toward unprecedented levels of saturation. Though opportunities for growth remain, standing out from your competitors is now more important than ever. Not too long ago, having a competitive edge meant not only offering great service and travel amenities but also making sure that these… Read More

Best Practices For Instagram Growth

Social media has become an indispensable tool for individuals and businesses aiming to expand their reach and enhance their online presence. Among the various platforms, Instagram stands out as one of the most popular and influential for sharing visual content. With over one billion active users, growing your Instagram account can significantly impact your personal brand or business success. However,… Read More

Why Your Business Needs to Be On Instagram

Social media has become an indispensable tool for businesses aiming to connect with their target audience and elevate their brand presence. Among the multitude of social media platforms available, Instagram stands out as a dynamic platform that offers unique avenues for businesses to engage with their customers in a visually captivating manner. If your business has yet to establish a… Read More

Explainer Enchantment: Crafting Clear and Concise Educational Videos

Reena Aggarwal -United States

As a marketing professional, crafting concise educational videos that clearly communicate your points presents unique challenges. This often involves addressing complex concepts and maintaining your audience's interest and attention. Research shows that viewers' attention spans gradually reduce as the available content options increase. In 2023, the viewer’s attention span was approximately 47 seconds. This shows that capturing viewers’ attention is… Read More

How to Optimize Video Content for E-commerce Websites?

Ever found yourself scrolling through a sea of product descriptions, each vying for your attention. Suddenly, a video catches your eye, and it brings the product to life, showcasing its features and benefits in a way that text simply can't. This, my friends, is the power of video content. But just like a diamond in the rough, a video needs… Read More

Donna Maurer New York, NY

Top Tips on How to Develop a Successful Video Marketing Career

Are you eager to dive into the world of video marketing but unsure where to start? Whether you're a budding marketer or looking to shift your career focus, developing a successful video marketing career can be both exciting and rewarding. Here are some tips to help you navigate your journey and make a mark in the industry. 1. Master the… Read More

Donna Maurer New York, NY

Creating a captivating marketing video can be a game-changer for your business.

New World Productions Minneapolis, MN

1. Compelling Storytelling A great marketing video starts with a compelling story. It’s not just about listing features or benefits, but about connecting with your audience on an emotional level. Your story should reflect your brand’s values, mission, and vision. It should take viewers on a journey, making them feel a part of something bigger. At New World Productions, we… Read More

Why Use a Video Agency for Social Media Video Production? Video Production Company Services, Video Advertising

The world of social media marketing is dynamic, with businesses constantly striving to distinguish themselves amidst fierce competition. A strategy that has proven to be highly effective in capturing audience attention is video content. In recent years, videos have become the preferred type of content for many social media users. Studies indicate that posts containing videos almost always yield higher… Read More

Tips and Tricks for Vlogging Your Move to Florida Successfully

The process of successfully vlogging your move to Florida requires a surprising amount of prep! From the anticipation of exploring new horizons to the intricacies of navigating the transition process, each moment holds the potential to resonate with your audience and create lasting memories! Research and planning Research and planning play important roles in the initial stages of vlogging… Read More

Unlocking the Power of 360 Video in Marketing

Redideo Studio San Diego, CA

In today’s fast-evolving digital landscape, businesses are continually on the lookout for innovative ways to capture consumer attention. One of the most exciting developments in recent years is the emergence of 360 video technology. This friendly guide explores what 360 video is and how it can be harnessed to create truly engaging marketing campaigns. What is 360 Video? 360 video… Read More

Website Enhancements to Keep Your Business Growing in Uncertain Economic Times

Image via Pexels In our current economic climate, maintaining business growth can be challenging. However, there are a few website enhancements that you can implement to help your business thrive, even during these uncertain times. Read on for eight tips to help you get started. Engage with Video Adding video to your business's website can significantly increase engagement… Read More

Marissa Perez Charlotte, NC

The Impact of Educational and How-To Videos on Establishing Brand Authority

Videos are a powerful way to market your brand. In fact, 89% of consumers want to see more video content from businesses for this year, indicating a clear strategy that you should be using if you aren’t already. Brand authority is a way to establish trust and loyalty with existing and prospective customers. Developing this authority ensures that your audience… Read More

Donna Maurer New York, NY

Video Production in LA’s Emerging Industries

Home to Silicon Beach and the two largest seaports in North America, Los Angeles holds strong as a collaborative, connective hub and one of the most innovative cities in the world. Diverse and full of creativity, start-ups with visionary ideas continue to change the world for the better, and we want to support them on that mission through robust video… Read More

Synima Los Angeles, CA

Promotional Video Production in LA

Promotional videos are dynamic and compelling audiovisual content created with the intention of promoting a product, service, brand, or idea. They serve as powerful marketing tools, delivering engaging narratives and visual storytelling to captivate audiences and convey key messages effectively. These videos play a vital role in today’s digital landscape, where attention spans are shorter, and visual content reigns supreme. Los Angeles, known… Read More

How Do Testimonials and Personal Stories Really Help Business Growth?

Aardvark Video & Media Productions, Las Vegas, NV

Enter social proof, the psychological phenomenon where we rely on the actions of others to guide our own decisions. Testimonials and customer stories are the gold standard of social proof, and for good reason. They go beyond dry statistics and logos, leveraging the power of storytelling and human connection to create a powerful marketing tool. Why Stories Matter for Testimonials… Read More

Ultimate Guide to Making Your Commercial Stand Out

Crafting a standout commercial in today's fiercely competitive advertising world presents both challenges and opportunities. Every phase of the production journey, from pre-production through to post-production, holds significance in guaranteeing that your message strikes a chord with your target audience and leaves a lasting impression. Let’s look at steps you can take during pre-production, production, and post-production that will help… Read More

The Power of Brand Videos: Connect with Your Audience

Leveraging the power of video has become paramount for businesses aiming to forge meaningful connections with their audience. When it comes to establishing a robust brand presence, video offers a distinct advantage in standing out amidst competitors. Let's dive into the significance of brand videos and their pivotal role in fostering audience engagement. What is a Brand Video? A brand… Read More

Aardvark Video Produces Video for Breitling

Aardvark Video & Media Productions, Las Vegas, NV

Breitling is well-known for producing some of the best high-end watches made. This event featured a Super Bowl edition watch launch, the Chronomat BO1 42. Some of the NFL celebrities there included Boomer Esiason, James Brown, Phil Simms, Nate Burleson, Bill Cowher, and Trevor Lawrence. Aardvark Video was hired to produce a Video of the happenings which was published on… Read More

New Documentary : “NECTARBALL: The Story of Cannabis” healing mind, body and planet!

Crystal Pyramid Productions San Diego, CA

Exploring "NECTARBALL: The Story of Cannabis" - A Journey into the Heart of a Complex Plant Introduction: Hey there, fellow video enthusiasts! It's Mark Schulze, co-founder of Crystal Pyramid Productions, and I'm thrilled to share a sneak peek into our latest passion project, "NECTARBALL: The Story of Cannabis." This feature documentary has been a labor of love, and I can't… Read More

San Francisco Marketing Video Production at BLARE Media

Video content has become an incredibly potent tool for capturing attention, engaging audiences, and effectively conveying brand messages. With the increasing demand for high-quality videos, businesses require a reliable partner to help them produce compelling marketing videos that stand out from the competition. That's where BLARE Media, a leading video production company, comes into the picture. With our exceptional expertise… Read More

Don’t Create a Video – Create an Experience!

My teacher used to say, "The good news is, everyone can make a video. The bad news is, everybody can make a video." So, how do you make videos that stand out? The solution is to create an experience for the audience that sticks with them and moves them to action. This goes beyond creating a professional video with all… Read More

Becka Rae -United States

Seattle Marketing Video Production | Seattle Video Services

Video marketing has become a pivotal strategy for businesses, offering a dynamic and engaging means to communicate brand messages. In this piece, we'll explore the landscape of marketing video production at BLARE Media, highlighting its advantages, current trends, and how it can significantly elevate your business. Exploring the Impact of Video Marketing Video has transformed marketing strategies due to its… Read More

Plans & Pricing For Marketing Your Video Services on Shoots.video

Blake Barnett San Francisco, CA

FLEXIBLE MONTH-TO-MONTH PRICING At shoots.video, we offer simple and affordable month-to-month plans starting at $10/month. We are confident that after using our service for a full year, you will be satisfied with the value it provides. However, if for any reason at anytime you are not completely happy, simply let us know and we will cancel your subscription. We want… Read More

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San Francisco Ecommerce Video Production Services

In the ever-evolving world of ecommerce, the impact of video cannot be overstated. With the digital landscape growing more competitive, brands are turning to video marketing to captivate their audience like never before. A well-crafted video can breathe life into your products or services, offering a dynamic engagement that text and images simply can't match. Live videos, in particular, have… Read More

Complete Guide: How to Create a Top-Notch Promo Video

In today's digital landscape, the power of video content in marketing cannot be overstated. Promo videos, in particular, have emerged as a dynamic tool for businesses and content creators alike, helping them grab their audience's attention, convey messages effectively, and foster brand engagement. If you're looking to harness the potential of promo videos, you're in the right place. In this… Read More

Rebranding and Relocation: Using Video to Announce Big Changes

In today's fast-paced business world, change is inevitable. How you communicate these transformations can make all the difference when it comes to significant shifts like rebranding and relocation. That's where the power of using video to announce big changes comes into play. Video is a dynamic tool that can captivate your audience, delivering your message with impact and clarity. It… Read More

Tips for Using Video to Give Clients a Virtual Office Tour

If you want to promote your office effectively, tours are a must. However, it’s not easy to entice clients to visit your premises. So, it’s necessary to look for viable alternatives for your outreach! As such, we’ve put together tips for using video to give clients a virtual office tour. Understanding your audience Understanding your audience is paramount when aiming… Read More

What is Shoppable Video? The Power of Shoppable Videos

Have you ever been browsing through online videos and come across something you really loved – perhaps a stylish dress or a pair of cool shoes – and wished you could buy it right then and there? Well, that's where shoppable videos come into play. Shoppable videos are making waves in the marketing world, especially for ecommerce brands, and here's… Read More

How Cinematic Home Tour Videos Can Impress Potential Buyers

Over the years, real estate has experienced dynamic shifts, particularly in how homes are marketed and sold. In the not-so-distant past, homeowners relied primarily on open houses and simple photo listings to present their properties to potential buyers. While effective for their time, these traditional methods have shown their limitations in today's fast-paced digital world. The rise of technology in real estate, from online… Read More

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Seattle Video Marketing Agency [Brand Advertising Video Production Services]

Are you eager to take your business to new heights? If so, it's time to tap into the potential of marketing video production services. In today's digital landscape, video reigns supreme as the most captivating and persuasive content format. Its ability to convey ideas, messages, and brand identity surpasses that of any other medium. If you're in search of top-notch… Read More

San Francisco Video Marketing Agency [San Francisco Video Production Company]

Marketing videos are integral components of modern marketing strategies, serving as potent tools for conveying messages in an engaging and captivating manner. They play a crucial role in achieving businesses' marketing objectives. However, creating an exceptional marketing video is a multifaceted endeavor that requires careful planning, thorough groundwork, and a wealth of expertise to ensure the video effectively fulfills its… Read More

Seattle Ecommerce Video Production Company [Seattle Video Production and Media Services]

In the contemporary age of digital media, e-commerce has become a dominant force, rapidly expanding its reach. It presents an extensive range of products at the mere click of a button, all conveniently accessible from the comfort of one's home. The landscape of online shopping has seamlessly integrated into media and our daily routines. However, in this era of burgeoning… Read More

San Francisco High Profile Brand Video Production [Corporate Video Production Company]

In the realm of marketing, the importance of integrating video content is widely recognized as a pivotal strategy for fortifying brand identity and effectively captivating consumers. However, the creation of an exceptional video production necessitates a substantial investment of time, resources, and specialized expertise in video production. This challenge is notably more pronounced for high profile brands, as ensuring the… Read More

Seattle Product Video Production Studio [Seattle Video Production Company]

In the modern digital landscape, product videos have become a critical element of marketing strategies due to the rapid growth of online shopping and the increasing demand for captivating visual content. Commercials, infomercials, and product videos hold the potential to engage, inform, and effectively showcase a product's unique attributes and advantages, as well as a brand's identity. At BLARE Media,… Read More

Seattle Infomercial Video Production [Commercial Seattle Video Production Company – Videography Services]

In today's fast-evolving digital landscape, successful marketers must acknowledge the immense potential of video marketing as a transformative strategy for brands. The digital world is flooded with content, a substantial portion being in the form of video productions. To truly distinguish yourself amidst this vast sea of content and engage consumers effectively, creating impactful videos that deeply resonate with them… Read More

Seattle Social Media Video Production [Seattle Video Production Company for Digital Videos]

In today’s modern era, the digital landscape has greatly transformed the way businesses approach their marketing strategies. A crucial element of these strategies now revolves around social media platforms. With technological advancements at the forefront, video content has emerged as a formidable presence within the realm of social media. The consumption of video content on these platforms has witnessed an… Read More

Seattle Commercial Video Production [Seattle Video Production Company]

In today’s digital age, creative video marketing has become an essential aspect of every business’s marketing strategy. The power of visual storytelling through commercial videos is unparalleled when it comes to engaging audiences and converting leads into customers. At BLARE Media, we take pride in being one of the top Seattle commercial video production companies that caters to businesses of… Read More

Seattle Promotional Video Production at BLARE Media Production Company

The world of marketing has changed significantly in recent years, and one of the most popular ways that businesses promote themselves is through video content. However, not all videos are created equal, and when it comes time to create the perfect video production for your Washington business, it’s essential to work with an experienced, creative video production partner. That’s where… Read More

How Video Testimonials Can Help Your Business Grow

When shopping online, how do you decide which products you will purchase, and what factors sway your decision? Apart from price and features, you probably look for something more—the opinions of people who have already tried the product or service. Enter video testimonials, a compelling way to showcase the experiences and satisfaction of your customers. In this article, we'll explain… Read More

The Importance of Internet Marketing in Your Video Campaign [Marketing is Important Online!]

In today's digital landscape, video has emerged as the dominant medium for effective marketing campaigns. As consumers increasingly flock to platforms like YouTube, TikTok, and other online channels to discover services and engage with content, it has become imperative for marketing teams to center their strategies around internet-based video marketing. By capitalizing on the organic marketing potential of social networks… Read More

Tips for Creating Product Videos That Leave a Lasting Impression

Creating product videos has become an essential marketing strategy for businesses aiming to captivate their audience and increase conversions. In today's digital age, where attention spans are shorter than ever, consumers are expecting more marketing videos. A well-crafted product video can make all the difference in capturing their attention and driving engagement. In this blog post, we will explore ten… Read More

In 2023 Consumers Are Expecting More Marketing Videos From Brands

Expectations Have Changed As little as a year ago, consumers would visit websites, look at online reviews, watch commercials, and wear out watching several YouTube videos to learn about a product. Now, with video being accessible on every major social media network, they are learning to rely more heavily on this type of content in their research phase. According to… Read More

SyncLab Media Dallas, TX

San Francisco Product Video Production – BLARE Media Production Company

Product video production in San Francisco is a great way to bring your product to life and engage your audience. From concept to final product, BLARE Media video production company in San Francisco can provide the creative support and video expertise needed to create a compelling product video that is sure to capture the attention of your target audience. What is Product… Read More

Biggest Benefits of Explainer Videos for Your Business

Are you looking for an effective way to explain your products or services, engage your audience, and increase conversions? Then explainer videos may be just what you need. Explainer videos are short, animated videos that explain complex concepts, products, or services in an easy-to-understand way. Moreover, you can use them even if you’re launching a business on a small budget.… Read More

A man demonstrating a product in an infomercial. BLARE Media is a San Francisco Infomercial production company.

San Francisco Infomercial Production – BLARE Media Production Company

Are you interested in production of an engaging promotional video that will captivate your audience from start to finish? Look no further than BLARE Media, a reputable video production company based in San Francisco. With our extensive production experience in television commercials, radio spots, product launch videos, and event coverage, we provide a team of skilled production professionals who pay… Read More

The Role of Video in Social Media Marketing Strategy

A video is a powerful tool for any marketing strategy, especially for social media. Today we want to explore the role of video in social media marketing strategy. We will look at the multiple benefits of using videos to advertise your business and how they reflect on your customers and your business. Furthermore, we will discuss the best ways to… Read More

San Francisco Promotional Video Production – SF Promotional Videos Services

Are you seeking a way to make your business stand out among the competition? Consider using promotional videos to showcase the value of your product or service. BLARE Media San Francisco specializes in producing top-notch promotional videos that enhance engagement and appeal to potential customers. With our cutting-edge services, skilled team of experts, and fast turnaround time, we can help you create… Read More

Beginner’s Guide to Top Video Marketing

In a world where attention spans are becoming increasingly shorter, and users demand quick and compelling content, video marketing is rapidly becoming the go-to method for promoting businesses and products online. With the digital landscape continuously changing and competition getting more fierce, beginners must have a solid foundation in video marketing techniques to make a lasting impression. But don't worry… Read More